Apple today announced iPhone 7 and iPhone 7 Plus (PRODUCT) RED Special Edition in a vibrant red aluminum finish, in recognition of more...
Apple today announced iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition in a vibrant red aluminum finish, in recognition of more than 10 years of partnership between Apple and (RED). This gives customers an unprecedented way to contribute to the Global Fund and bring the world a step closer to an AIDS-free generation. The special edition (PRODUCT)RED iPhone will be available to order online worldwide and in stores beginning Friday, March 24.
a portion of each red device sold will go to help fund the group’s work to battle the disease in sub-Saharan Africa, a partnership that has already resulted in some $130 million donated to the cause — more than a quarter of the total $465 million the charity has raised. According to (RED)’s CEO, Apple is the largest corporate donor to the fund.
“Combining the global reach of the world’s most loved smartphone with our efforts to provide access to life-saving ARV medication in sub-Saharan Africa,” the charity’s CEO Deborah Dugan said in a release, “customers now have a remarkable opportunity to make a difference and contribute to the Global Fund through the purchase of this new beautiful (PRODUCT)RED iPhone.”
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